Frequently Asked Questions

If you find none of these questions answer yours, please feel free to get in touch!

Getting Started
How do I sign up for SenOst?
You can sign up directly on the website by clicking the "Sign Up" button. Registration is free and takes only a few minutes.
Is there a demo or trial period available for new users?
Yes, the Free Tier serves as an introductory option for users to explore SenOst’s capabilities before committing to a paid subscription.
Can SenOst be integrated with other platforms, such as social media tools?
Integration options are planned for the future, including a public API and plugins for Office 365 and popular browsers. Visit our “Choose Our Upcoming Features”
General Questions
Why should I be concerned about protecting my personal or professional reputation?
In today’s digital age, a single statement can damage your reputation, leading to social backlash or significant financial consequences. Research shows that over 40% of consumers have withdrawn support from brands due to offensive statements, and 55% of young adults engage in cancel culture. SenOst helps you manage your reputation by identifying and addressing potentially harmful content, ensuring your communications align with societal expectations.

High-profile cases, like Kanye West’s antisemitic tweets leading to personal losses of over $1.5 billion and Adidas losing $1.3 billion, illustrate the financial and reputational risks. Even everyday professionals, such as Ben Cole (Communication advisor), have faced career-ending consequences for historic offensive statements. Protecting your reputation is crucial, as it impacts both your personal and professional future.
How does SenOst help prevent reputational damage?
SenOst helps prevent reputational damage by using advanced AI to analyse your historic and real-time content. It identifies potentially harmful language, suggests safer alternatives, and provides tools to clean up past statements. This proactive approach ensures your communications align with societal expectations and reduces the risk of backlash.

The platform includes:
  • Archive Search – Protects your reputation by identifying and addressing harmful language in historic content.
  • SenOst – Monitors and safeguards your current and future communications.

With these tools, SenOst ensures you stay ahead of reputational risks.
What makes SenOst the only solution for reputation management?
SenOst stands out as the most comprehensive reputation management platform by combining cutting-edge AI with tools for both real-time and historic content analysis.

Unlike other solutions, SenOst offers:
  • A frequently updated Word Bank of harmful language tailored to cultural and societal sensitivities.
  • Archive Scan to identify and address reputational risks in historic statements.
  • Proactive monitoring to safeguard current and future communications.
  • Advanced cultural sensitivity analysis to ensure alignment with evolving societal values.

This unique combination of features and proactive approach makes SenOst the ultimate solution for protecting personal and professional reputations.
How do we know what type of language is offensive?
We pull data from multiple sources such as news articles, social media platforms, blogs, search databases etc… To determine what is currently offensive and update it within our wordbank. All of which have notable instances of the word or phrase having an adverse impact on the users reputation.
Features and Functionality
What types of reputationally harmful content does SenOst detect?
SenOst detects offensive, insensitive, or outdated language that could harm your reputation. Our bespoke AI and frequently updated Word Bank identify various categories of harmful content, including:
  • Xenophobic, racist, homophobic, transphobic, sexist, or religiously discriminatory language and other offensive language.
  • Other expressions proven to negatively impact individual or organisational reputations.

SenOst pulls this information from sources like social media platforms, newspaper articles, and select databases. Additionally, we account for cultural and regional sensitivities, ensuring your communications are appropriate and aligned with evolving societal norms.
How does SenOst analyse past and current statements?
SenOst uses a combination of its bespoke AI and an updated Word Bank to analyse both past and current statements.

For current statements, SenOst provides real-time analysis by identifying potentially harmful text and phrases. It flags these issues, explains why they may be offensive, and suggests safer alternatives. This helps users adjust their communications before they become public and cause reputational damage.

For past statements, the Archive Search tool addresses historic concerns. Many users on X (formerly Twitter) have made tens of thousands of posts over the years, some of which may now contain language considered offensive or outdated. Archive Search scans these posts for reputationally harmful content using the Word Bank, enabling users to identify and delete problematic tweets to protect their reputation.

SenOst ensures both your current and historic communications align with societal expectations, reducing the risk of reputational harm.
What is the Offensive Word Bank, and how is it kept updated?
The Offensive Word Bank is a curated database of words and phrases identified as potentially harmful. It includes terms associated with xenophobia, racism, homophobia, transphobia, sexism, religious discrimination, and other language known to negatively impact reputations.

To stay relevant, the Word Bank is regularly updated based on evolving societal norms and cultural sensitivities. Updates are informed by data from sources such as social media platforms, newspaper articles, and select databases. This ensures SenOst's analysis reflects current standards and provides accurate, culturally appropriate feedback on your communications.
Data and Security
How does SenOst protect my data and privacy?
SenOst uses secure systems to store and process your data. Your information is never shared with third parties without your consent, ensuring your privacy is always protected.
Is my data shared with third parties?
No, SenOst does not share your data with third parties. All data processing is done securely to safeguard your privacy.
Can I delete my data from SenOst at any time?
Yes, you can request data deletion at any time. SenOst is committed to giving you full control over your information.
Pricing and Plans
What payment methods do you accept?
SenOst accepts major credit cards and online payment platforms for subscriptions.
Future Features
When will Archive Search be live, and how will it work?
Archive Search will enable users to identify and address potentially harmful and offensive language in their past posts, ensuring their digital footprint aligns with societal standards. While the exact launch date is still being finalised, our team is actively developing this tool and aims to release it in the near future. Sign up now to stay informed and be among the first to access this innovative feature when it launches.
What other features are planned for the future, and how can I vote for them?
We have several exciting features in development, including an Office 365 plugin, a Chrome extension, and a public API. You can help shape our roadmap by visiting our Choose Our Upcoming Features page. Simply select the feature you’re interested in and click I’m Interested to cast your vote. We periodically review user feedback to prioritise the features with the most interest, ensuring our updates align with your needs and expectations. Your input is invaluable, so don’t hesitate to have your say!
Support and Troubleshooting
Who can I contact if I have issues using SenOst?
For assistance, you can reach out via the contact form on the website or email info@SenOstOfficial.com.
Does SenOst offer customer support for enterprise users?
Yes, SenOst provides dedicated support for enterprise clients, ensuring seamless onboarding and ongoing assistance. Please contact us info@SenOstOfficial.com.

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